A professional who writes advertising copy for use by publication or broadcast media to promote sale of goods and services. Responsibilities include:

• Consults with sales media, and marketing representatives to obtain information on product or service and discuss style and length of advertising copy.
• Obtains additional background and current development information through research and interview.
• Reviews advertising trends, consumer surveys, and other data regarding marketing of specific and related goods and services to formulate presentation approach.
• Writes preliminary draft of copy and sends to supervisor for approval.
• Corrects and revises copy as necessary.
• May write articles, bulletins, sales letters, speeches, and other related informative and promotional material.
• May enter information into computer to prepare advertising copy.