A professional who sells dancing lessons and coordinates activities of branch dance studio, in accord with policies established by head office of chain. Responsibilities include:

• Directs sales activities, dance instruction of patrons, and maintenance of required records.
• Selects, trains, promotes, and discharges instructional, sales, and clerical personnel.
• Coordinates advertising activities of studio in print media, on radio and television, or through other channels, using prepared materials supplied by head office.
• Interviews prospective patrons and attempts to persuade them to sign instructional contracts.
• Gives dancing demonstrations for prospective patrons to stimulate sales.
• May give instruction (instructor, dancing).