An augmented reality technology that overlays digital images from real-life objects onto the virtual world to create an authentic real world experience. For example, with genuine reality, players of video games are able to see their own arms, legs and hands as part of the virtual world. People wearing a genuine augmented reality (AR) eyewear are able to view digital information (i.e. text, pictures, video or animation) superimposed to the person's real world environment.

Pre-dating other smart glasses including Google Glass, the genuine reality eyewear promises many exciting apps for everyday activities such as email, traveling, skateboarding, motorcycling, sailing, etc. So if the user was riding a motorcycle, genuine reality technology could do everything from recommend speed on the road to alert riders of dangerous things ahead.